Monday 9 January 2012

Viral Infection

Straight from the Epic Movie school of celebrity endorsement, I present to you this attempt of viral marketing for the upcoming DVD release of the appalling looking film, Eldorado 3D.

This film has been a long time coming (I saw the original trailer a year ago and made my feelings about it pretty clear then), so much so that cast member David Carradine has had the good sense to be dead for nearly three years. Still, that left Steve Guttenberg, Daryl Hannah, Michael Madsen, Sylvester McCoy and Rik Mayall available to do some promotion for the film, and yet...

Incredibly, rather than stopping at that first abomination they've made a whole bunch of these insults to Youtube users, my personal favourite being the one with the dodgy Britney Spears lookalike who's incapable of speaking like a normal human being.

Sorry, when's the film out again?

Maybe in the future all marketing campaigns will be like this and Eldorado 3D will serve as a video essay for future filmmakers on how to market your movie, but then again, maybe not. Aside from the virals there's also a series of short trailers hitting the web, thankfully free of Captain Jake but trying to make some unfounded and potentially libelous link between this film, The Rocky Horror Picture Show and Blues Brothers. I can hear John Landis' and Richard O'Brien's lawyers rubbing their hands together with glee now.

Who makes Steve Guttenberg a star? Definitely not the agent who got him this role. Proof you can have too many fingers in too many pies, the self proclaimed 3D Horror Comedy Western Musical has decided to go for a different audience for its DVD release on January 30th, changing its artwork from the predictable blandness of this...

to the frankly terrifying image of this.

They say you should never review a film you haven't seen, but I'm going to stick my neck out and proclaim Eldorado 3D to be "THE WORST MOVIE EVER MADE". Prove me wrong, internet. Prove me wrong.

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