At long last, starring Seth Rogen and James Franco in the roles that defined their careers, it's the trailer for the sequel you've all been waiting for.
Poking fun at a previous film to promote a new one sounds like a strange move, but it is, of course, a joke, with today's date being the reason behind its release. Still, it's a pretty good joke that not only has me in the mood to re-watch the original Pineapple Express, it also has me further sold on the premise of the film it is really promoting, This Is The End.
Previously seeming a bit wanky (what with Rogen, Franco, Hill, McBride, etc, play themselves watching the end of the world from a celebrity party), this comedy is starting to look like the quintessential Seth Rogen film (high concept seen through a haze of smoke), and the ideal one for him to make his directorial debut with, alongside regular co-writer/producer Evan Goldberg.
Who knows whether this is purely a stand-alone joke made as a piece of viral marketing (quite expertly, I might say), or if this footage will actually feature in the film in some way. Personally, I could stand to see a bit more of Jonah Hill's Woody Harrelson impression.
This Is The End is released this summer. Sadly, Pineapple Express 2 will probably only ever exist in the hearts and minds of those too lethargic to make it.
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